Best Digital Marketing Course in Dharwad
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✓ Fun interactive classroom sessions
✓ Max 5 – 10 Students per batch
✓ Hands-on training with live projects
✓ Updated Course Curriculum – 2020
✓ Placement Assistance
✓ Flexible Timings
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Why should we take digital marketing course ?
There’s no getting around the fact that almost all businesses, sooner or later, must include digital in their marketing activities and with the demand for digital marketers out weighing the supply, there are plenty of opportunities out there for those looking to get into the field in India and across the globe. Digital Marketing is not just a job oriented course, it is a career oriented course. Every Individual or company who has a website need Digital Marketing consultant to promote their business online. India has fastest internet growth and expected to have more than 630 million Net Users by the year 2022.
After completion of Digital Marketing (SEO/SEM/SMO/PPC) Course with us, you can work in software and non software companies with our guaranteed job assistance program. Even candidate may get hired by us based on the performance of candidate during the course period.
Our Training Methodology
Our learners can expect an eclectic mix of case studies, digital marketing tools and the hallmark methodology of learning through a live website. Pioneered by E-Market Technologies, hands-on practice through a live website and simulations is the best way to learn digital marketing. This methodology offers real-life challenges, compelling learners to apply concepts in the class. We are providing best digital marketing course in Dharwad.
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” Best Digital Marketing Courses in Dharwad “
E-Market Technologies is one of the Best Digital Marketing Training Institute in Dharwad offering training from past 4 years.
The Course Includes
Digital Marketing Course Curriculum
- Overview of Digital Marketing
- Different online marketing channels
- Understand the journey of online customer
- Key Terminologies in online Marketing
- Overview to Content Management System
- Overview of case study and business model
- Basic Information of Websites
- Basics of CMS
- Use of WordPress CMS?
- WordPress Installation
- Understanding the Dashboard
- SEO specific plugins
- Overview of Search Engine Optimization (SEO)
- Importance of Search Engines and how it works?
- Areas that need optimization and how to do it?
a) On-page SEO vs. Off-page SEO
b) Why both On-page and Off-page need to be right?
c) Text and voice search optimization using On-Page SEO - Important components of on-page SEO
a) Content
b) Keyword selection and its usage
c) Right Placement of content
d) Website architecture - Introduction to white, gray, and black hat SEO techniques
- Overview and setup of Google Search Console
- Ways to find if Google can “see” everything
- Identification of high engaging content and site element
- Best practice to re-use the existing content
- Overview of off page SEO and its key deliverables
- Areas of off-page SEO that help in establishing the brand name
a) TRUST
b) Domain and Page Authority
c) Bounce rate
d) Domain age - Ways to improve the domain and page authority
- Introduction to backlinks and how it helps the website to rank in first page?
- Factors to consider while getting the backlinks
- Ways to find and identify the relevant platforms, and blog posts for backlinks
- Google My Business Listing
- Usage of Social Media platforms in creating backlinks
- Elements to conduct a comprehensive site audit
- Real-time analytics
- Tools and techniques to improve site performance, user experience and SERP ranking
- Introduction to Search Engine and PPC Marketing (SEM)
- Overview and setup of Google AdWords (PPC Platform)
- Type of Ads Google AdWords serves
a) Search Ads
b) Display Ads
c) Product Listing Ads
d) Video Ads - Important components of PPC Marketing
a) Keyword Selection and its usage
b) Way to craft a powerful USP
c) High converting landing page
d) Compelling Ads
i) Tips for writing the ad headlines
ii) Usage of Keyword in Ad copy - Search and Display campaign creation and conversion tracking
- A/B testing and monitoring the experiment in Google AdWords
- Linking Google Analytics & AdWords
- Overview of Shopping Ads
- Registration with Merchant center
- Shopping Ads campaign creation and tracking
- Universal App Ads and Mobile App Ads
- AdWords Editors (Work Offline Tool)
- Core Concepts
a) Quality Scoreb) Ad Rank - Exposure to automated campaign management tools for AdWords
- Exposure to automated biding management tools for AdWords
- Usage of AdWords to gauge audience insights
- Importance of social media marketing and its pillars
a) Social Listening
b) Social Influencing
c) Social Networking
d) Social Selling - Key steps for social media success
- Overview of creating a social media marketing plan
- Facebook marketing and its effective hacks
a) FB ads campaign creation
b) Usage of power editor to create campaign
c) Facebook pixels
d) Facebook custom audiences and remarketing
e) Facebook conversion and event tracking - Facebook Insights
- Instagram marketing tips and tricks
a) Instagram ads campaign creation
b) Influencer marketing on Instagram Instagram analytics
- Importance of Email Marketing
- Problems with Email Marketing
- Best practices of effective emails
a) Concise mail
b)Powerful subject line
c) Mobile Optimized
d) To the point and e) relevant content
Signature - Overview of mails efficiency measures
- Building an email list and its segmentation
- Email marketing campaign creation
- Email Workflows
- What is mobile marketing
- Best practices of mobile marketing
- Types of mobile marketing
- What is Affiliate Marketing
- Types of Affiliate Marketing
- Making Money using Affiliate Marketing
- Basics of Google analytics
- Tools for website analytics
- Installing Google Analytics in website
- Parameters of Google Analytics
- Reporting and Analysis
- Goals and Funnels
- Segmentation and Filters
- Web site Concepts
- All about Domain names
- Choosing a right hosting company and domain
- Analyzing the Website
- Web site maintenance and management
- Mobile sites
Digital Marketing Course Instructor Profile
Praveen M Badiger is Digital marketing professional with over 10 years of experience holding Senior Management roles in Sales & Marketing, Digital Marketing, Sales Operations, Business Development, Data Analytics, and Market research. He is an Enthusiastic Digital Marketing Trainer eager to trained job seeking professionals, entrepreneurs, students & others about various aspects of Digital Marketing which would help them in their Job, Career or Business to get the best results from their Digital Marketing Strategy.
Throughout his career, he has developed a track record of various marketing solutions for co-op campaign and branding, community & e-commerce platforms, industrial thought leadership trend monitoring, and social media analytics. On the professional end he has worked through in the digital marketing Industry for 10+ years & worked with various organization in Education, Entertainment, Real Estate, E-commerce, HR & other sectors.
Skills & Experience:
Who should do the Digital Marketing Course?
Our Digital Marketing Training Program is designed to accommodate individuals of all fields and backgrounds
Freshers/Graduates/Students:
If you have just graduated or are someone who is still pursuing your education- (irrespective of your academic specialization) and/or are:
a) Looking to add a skill to stand out
b) You’re Fascinated by the Digital World
c) You want to unleash your creative side
d) You don’t want to do a monotonous job
Then this is the course for you. Digital Marketing is forever evolving and appeals to the creative potential and also has great scope and opportunities in the job market.
Marketing Professionals:
Any marketing plan today cannot omit Digital Marketing as a part of its strategy.
Whether you’re from marketing or sales or advertising or brand management or media planning you need to have an in-depth knowledge of digital marketing in order to be able:
a) To generate more sales
b) To generate more leads
c) Integrate Digital Marketing in your marketing strategies
d) To have better communication with your digital marketing team
e) To maintain the brand’s reputation online
f) Execute effective strategies
Working Professionals:
Change is the only thing that is permanent. And a lot of us are constantly seeking this change especially at workplace.
As a working professional (not necessarily from the marketing background) you are looking to make a shift in your career that challenges your inventive side, or to upgrade your skills or you’re just looking to make some exciting change in your work life.
With the Digital Marketing Industry booming you’ll come across a lot of exciting and challenging opportunities.Digital Marketing Training with Real-time Projects and Case Studies
At the Digital Marketing Training Program here at E-Market Technologies, Dharwad you will be working on real-time projects alongside each module.
You will be creating reports for all the projects that you will be working on. This will not only help you with reporting formats but also help document your work. These activities are meant to make you a more confident digital marketer and also help you build a good portfolio.
Whether you want to apply for a job or be a freelancer, these projects are important for you. Along with building a good portfolio they are a testimony of your digital marketing knowledge.
Website Design Course is an interactive hands-on training to design and develop a creative and professional looking website. In this course you will learn how to create beautiful websites with WordPress (Content Management System). No coding knowledge required. We also teach HTML coding for a website creation.
Search Engine Optimization (SEO) Training course covers the up-to-date search engine optimization strategies and how to implement them to your existing websites or Blogs. To better facilitate the learning, each participant will be provided with a free domain for practical sessions on keyword research, on-page optimization, and link building.
Google Ads (Formerly Google AdWords) Advertising course, candidates will learn step-by-step how to develop a Google Search Engine Marketing (SEM) strategy and create Google Ads advertising campaigns that will effectively generate leads, sales, and web traffic on Google Search. This course will also prep candidates to take the Google Ads Search Certification exam.
With the ease of internet access, the number of social media users in India stood at 351.4 million in 2019. Our social media course covers both the Art and Science of Social Media Marketing. Conducted by an 8+Yrs of experienced marketer and social media specialist, it will include a mixture of brainstorming sessions with individual practice.
This course provides you with a practical learning experience on how to set up and run effective email marketing campaigns with automation tools like Mailchimp. You will Learn how to develop an email marketing strategy that integrates with your content marketing campaigns to reach new audiences, engage subscribers, and convert them into customers and repeat customers.
Our motto is to provide world class training with more practical sessions, and our proven methodologies believes Digital marketing case studies surely are an Perfect way of inspiration that one can take the aid of, for learning the strategies and the ways by the usage of which they can avoid commuting mistakes in digital marketing to a great extent.
Career Options on completion of the Digital Marketing Training Program
On completion of the Digital Marketing Course, you will be equipped with various career options. You could:
Work as a freelancer
Marketing is an essential part of any business, and the world is more digital than ever, so it is unsurprising that digital marketing is currently one of the hot trending sector. If the idea of being your boss has always caught your fascination, freelancing might be the way to go. Freelancing is pure entrepreneurship no doubt, and as a freelancer; you get to make the call –the success of your business is entirely up to you.
Start your own business
If you are not willing to work with someone and desire to work independently, then you can start up with your own agency where you can hire few set of skilled people who have knowledge in the digital marketing field and have abundant experience in managing people, process and business as a whole. This can create job opportunity as well as the right amount of money for yourself.
Get a job in digital marketing
After the completion of the entire course modules you can apply for the position “Digital marketing Executive”. The Digital marketing executive is a very interesting job in digital marketing career. For this position you need thorough knowledge in all digital marketing concepts. You can also apply for the specialization position like SEO Analyst, Social Media Expert and more.
Digital Marketing Job Responsibilities
- Plan, Build and implement of new website using Content management system (CMS-site)
- Continually work on the Search Engine Optimization of the website(s).
- Conduct keyword research according to the latest keyword research strategies for websites and social networking accounts.
- Write and optimize content for the website and social networking accounts such as Facebook, Twitter and Instagram.
- Develop and manage digital marketing campaigns.
- Monitor and analyze campaigns to meet organization desired goals.
- Track and analyze website traffic flow and provide regular internal reports.
- Develops engaging, creative, innovative content for regularly scheduled posts, which enlighten audiences and promote brand-focused messages.
- Promoting company’s product and services in the digital space.
- Creating and executing SMS, and email-based marketing campaigns.
- Undertaking research on competitors as and when required
- Reviewing the website hits and tracking visitor conversions using Google analytics tool.
- Knowledge of tools like Google analytics, Google search console, Google trends, Google keyword planner
Digital Marketing Course frequently asked questions
In digital marketing industry, you get a chance to diversify your skills and pursue career in many ways. You can work as a professional, start entrepreneur journey, or offer freelance services and earn money from own websites. We provide best digital marketing course in Dharwad to match global standards.
E-Market Technologies is a best digital marketing training institute in North Karnataka. We nourish, train and grow talent with 360 degree digital marketing, Our training program designed using a well-designed strategy and delivering through case study based live project methodology.
If you are student or fresher pass out looking for the job opportunities, then this course is for you to become a best resource for a company and acquire the skills required by the market.
Yes, the syllabus includes complete training, guidance and support on Google Certification; we provide training and prepare you for it. Furthermore, Google Certification is valid for a year.
It depends on many factors. Salary for fresher students ranged from Rs.3 LPA to Rs.6 LPA.
please call us on 9449145273 to know the next batch date.
Other Globally Recognised Digital Marketing Certifications
Along with the digital marketing certifications from E-Market Technologies we help you to take up other relevant globally accepted digital marketing certificates from Google, Hubspot, Facebook, Semrush ( SEO Certification) etc. The list of these certifications are:
Top tools covered during the Digital Marketing Course
Along with the digital marketing certifications from E-Market Technologies we help you to take up other relevant globally accepted digital marketing certificates from Google, Hubspot, Facebook, Semrush ( SEO Certification) etc. The list of these certifications are:
Companies Looking To Hire Digital Marketing Profile
Student Reviews
Kiran D | Gadag
I came across E-Market Technologies when I was looking for the best digital marketing institute in Hubli that would provide the practical and theoretical knowledge about Digital Marketing. My journey with E-Market Technologies has been really amazing.
Digital Marketing Intern | EMT Hubli
Basavaraj B| Hubli
E-Market Technologies has really helped me a lot in shaping my career in the Digital Marketing field. Under the guidance of Praveen sir, I have gained great deal of exposure on the various modules like SEM, SEO, PPC, Content Marketing etc..
Digital Marketing Executive| Eneblur Hubli
Sachin V | Hubli
I would like to thank Mr. Praveen for all his support and the quality of training he provided. Due to the training and resources provided, I was able to learn the most useful aspects of digital marketing.
Digital Marketing Intern | EMT Hubli
Surya Vardhana | Bangalore
Thank you for the great support. I feel I am truly grateful and have discovered a great source of encouragement and inspiration. I have learned to completely upgrade my career from zero knowledge in marketing to digital marketing professional.
Digital Marketing Executive| Rayies Bangalore
Chaitra N| Hubli
As a passionate learner, I have always been fond of exploring new things. Getting a job which deals with ads perked my interest in digital marketing. I started my quest of searching a good digital marketing institute which helps me to gain knowledge in both theory and practical wise
Student | MBBS Dharwad
Manasi Kalawada | Bangalore
I had always thought of writing a testimonial for E-Market Technologies but never got time. And today when I start writing I have collected so many memories and experiences with E-Market Technologies that words will fall short to describe this institution.