CERTIFICATION COURSE IN
DIGI-TECHNO MARKETING

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Certificate Course in Digi - Techno Marketing

E-Market Technologies Certificate Course in Digi-Techno Marketing (CCDTM) is a carefully thought and developed course keeping the industry requirements in mind. With the rapid increment in the requirements to promote businesses online, the need for having essentials skills to create content and promote on digital channels has been growing exponentially. This is creating the need for people who can do multi-tasking without taking the help from others. Especially small and medium businesses are facing the issue of not having required skills under their permitted budgets. With our decades of experience in creating digital experiences, we created this hybrid course with elements that are essential to make our students more resourceful.

Who Can Take This Course?

  1. Digital Marketers Who Want to Upgrade
  2. Graduate Fresher’s
  3. Working Professionals
  4. Graphic Designers

What Will You Be Able to Do After the Training Program?

Build an Effective Digital Marketing Strategies
You will learn how to create an effective digital marketing strategy for different business domains. You will be able to perform a series of actions needed to reach your goals using online marketing. It involves multiple goals depending upon the scale of your business, simple way of thinking about your digital marketing strategy, creating, fine-tuning, building, and maintaining to meet your goal objectives, identifying your target audiences, selection of right channels, budgets, and communicating messages.

Build Website
You will be able to create your professional website with WordPress to gain long-term cost reduction, keep your people up-to-date about your offers and promotions, make your business accessible, reach a wider audience, save your time, gain credibility, and improve your customer service. You will understand the importance of creating a great website for creating a great user-experience for the users.

Drive Traffic Through Blogging and Content Marketing
You will be able to write great content and will learn the art of blogging. In this module, you will understand how to select niche theme for your blog, discover the right topics to write, research and collect information, create great titles for your blog, promote your blog, convert your post into various formats, and measure the reach and actions. You will also understand the process of developing and engaging, error-free, non-plagiarized, and unique content.

Drive Organic Traffic Through SEO
Search Engine Optimization (SEO) is the process of getting top positions in the Search Engine Result Pages (SERPs) and to increase traffic from free and organic search results on search engines.

Through this module, you will learn about how the search engine works through crawling, indexing and ranking. Learn about the SEO algorithms and the SEO process starting from the website audit, creating strong website architecture, filling each page with rich content, performing keyword research, performing on-page and off-page optimization, to monitor performance. You will be able to do the competitive analysis part by identifying the strengths and strategies of your competitors to determine their strength and weakness and compare them to your products and services. You will learn about the Webmaster tools, Local SEO, and E-commerce SEO. You will be able to learn how to optimize your websites for improving the quality of traffic to your website and increasing the quantity of traffic to your site through organic search engine results.

Engaging Audiences with Social Media Marketing
Social media marketing, SMM is the process of internet marketing that involves attracting traffic to your website through social media platforms or channels like Facebook, Instagram, Twitter, Google Plus, YouTube, LinkedIn, and Pinterest as the marketing tool.

In this module, you will be able to create engaging and compelling content for all social media platforms that your people will share with their peers and friends. It will involve encouraging participation, community or network building, and engagement. You would be able to create social media strategy for a brand and also learn and experience social media techniques like attracting people with Twitter chats, live videos, contests, Facebook posts, and more.

Run Paid Advertising Campaigns Through Google Adwords
You will be able to create and run advertising campaigns using Google AdWords. A paid advertising campaign has the potential to generate results quickly and reach your customers instantly. You will understand and implement various bidding strategies, bidding methods and targeting methods to attract, engage and convert your audience. Learn about AdWords search and display network, different formats of ads, search network and display network campaigns, shopping and video campaigns. You will be able to run live campaigns on AdWords to generate more leads for a real business.

Our Training Methodology

Our learners can expect an eclectic mix of case studies, digital marketing tools and the hallmark methodology of learning through a live website. Pioneered by E-Market Technologies, hands-on practice through a live website and simulations is the best way to learn digital marketing. This methodology offers real-life challenges, compelling learners to apply concepts in the class. We are providing best digital marketing course in hubli.

Digital Marketing Instructor Profile

Praveen M Badiger is Digital marketing professional with over 10 years of experience holding Senior Management roles in Sales & Marketing, Digital Marketing, Sales Operations, Business Development, Data Analytics, and Market research. He is an Enthusiastic Digital Marketing Trainer eager to trained  job seeking professionals, entrepreneurs, students & others about various aspects of Digital Marketing which would help them in their Job, Career or Business to get the best results from their Digital Marketing Strategy.

Throughout his career, he has developed a track record of various marketing solutions for co-op campaign and branding, community & e-commerce platforms, industrial thought leadership trend monitoring, and social media analytics. On the professional end he has worked through in the digital marketing Industry for 10+ years & worked with various organization in Education, Entertainment, Real Estate, E-commerce, HR & other sectors.

Skills & Experience:

Digital Marketing Training 98%
Search Engine Optimization 90%
Social Media Marketing 95%
Online PR & Publicity 96%
Web Analytics 93%
Google Ads Campaign 91%
Web Development with CMS 95%
Email marketing 97%

Career Options on completion of the Digital Marketing Training Program

On completion of the Digital Marketing Course, you will be equipped with various career options. You could:

Work as a freelancer

Marketing is an essential part of any business, and the world is more digital than ever, so it is unsurprising that digital marketing is currently one of the hot trending sector. If the idea of being your boss has always caught your fascination, freelancing might be the way to go. Freelancing is pure entrepreneurship no doubt, and as a freelancer; you get to make the call –the success of your business is entirely up to you.

Start your own business

If you are not willing to work with someone and desire to work independently, then you can start up with your own agency where you can hire few set of skilled people who have knowledge in the digital marketing field and have abundant experience in managing people, process and business as a whole. This can create job opportunity as well as the right amount of money for yourself.

Get a job in digital marketing

After the completion of the entire course modules you can apply for the position “Digital marketing Executive”. The Digital marketing executive is a very interesting job in digital marketing career. For this position you need thorough knowledge in all digital marketing concepts. You can also apply for the specialization position like SEO Analyst, Social Media Expert and more.

GET Google Certifications Upon Completion of Digital Marketing Courses & Training

Top tools covered during the Digital Marketing Course

Along with the digital marketing certifications from E-Market Technologies we help you to take up other relevant globally accepted digital marketing certificates from Google, Hubspot, Facebook, Semrush ( SEO Certification) etc. The list of these certifications are:

Digital marketing course

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